Thursday, June 14, 2007
Audio Business Book
I have recently had the opportunity to read some interviews to managers and company directors, where they were asked which was the last business book they have read. And most of them hadn't read one for a long time, they couldn't during the day because they didn't have time, and were very tired to do it at night when they returned home. So we were having a generation of managers, or people with responsibility positions in companies that were not reading business books.
Fortunately for them, there is a big new trend, there are lot of business books that have been recorded to obtain audio business books. Now they can listen to that audio business book when they are traveling to work, or returning home in their car, or while they are doing other tasks, such as while they are doing exercise. In this way, they can keep updated with the latest methods, trends, news about business in general, or the area where they specialize.
I presume if I listen to some similar interviews with business people in the near future, they will say something like: Well, I have not read any business books in the last days or months, but I have listened to lots of them!
Alberto Abudara is the owner of Audio Book Fortress, an mp3 audio book store, offering world leading publishers' titles across hundreds of categories.
Monday, June 4, 2007
Audio Book Sale - How to profit from it
1) Convert your books or e-books to audio books
If you have written a book or e-book , and you are having problems to sell it, you can create an audio version of it. Unless you have a great voice, you should look for some professional voices to do it for you, perhaps in some of those websites where you can post projects to be done by freelancers. Then you can promote it on the web, or offer it to some of the audio book stores which are offering an audio book sale.
2) Affiliate Programs
As you can see, these are two ways to join this exciting new trend, without spending hundreds of dollars in setting up an audio book store or similar business.
Alberto Abudara is the owner of Audio Book Fortress, an mp3 audio book store, offering world leading publishers' titles across hundreds of categories.
Saturday, June 2, 2007
Download Free Audio Books
There is a great number of websites offering to download free audio books, e-books about different topics, also free software. Somebody may wonder why are they offering that, is there any hidden reason to do it or they are simply generous and like to give away free stuff.
At first, one would think they are losing money, why giving away for example a free audio book when they can charge for it. However, lots of people query the search engines with the word free, trying to find free stuff, maybe because they don't want to spend money on the web, maybe in certain countries they are afraid to use their credit card online. Offering free content, is a great way to receive a great number of visitors in your web site. But, if they are looking for free things, you may think its useless to have them as a visitor. That's not right ! Maybe they won't buy now, but if they sign-up to the site or a newsletter in the site, the owner of the website will have the possibility to sell him things in the future, perhaps offering some great opportunities such as a discounted items only for people in that list.
On the other hand, visitors to the site may click in some of the ads or banners the website has, perhaps also offering to download free audio books, and that would also make the website owner earn money.
From the customers point of view, what should be done ? Maybe say: "They are cheating me, I won't download nothing, they only want me to buy" That would be useless, it would be a better idea to visit the site that offers free audio books, and check if they like any of the free titles offered. Also if the website has ads, visit other sites which may also offer to download free audio books.
And who knows, maybe some time after, there is a great offer, and you will finish buying a very interesting audio book you hadn't thought about.
Alberto Abudara is the owner of Audio Book Fortress, http://www.audiobookfortress.com, an audio book store offering more than 30 audio books free. Click on the FREE Tab.